Audience Strategy Analyst

Polska
Przejściowa
Pełny etat

9 dni temu

The client is a Japanese electronics manufacturerBasic information:Location: 100% remoteRate: PLN 100-160/hour net + VATType of employment: B2B contractDuration: min. 12 months + extensionsRecruitment process: 1 or 2 stagesEnglish: B2+/C1Luxmed, MultiSport, equipment provided by the clientProfile- Min. 3 years of experience- Advanced knowledge of SQL
- Experience in managing strategic audience segmentation, personalization, and user paths using proprietary data- Experience in running digital marketing campaigns (both own and paid)- Reporting, testing, and analytics (A/B testing, statistical significance, incrementality calculations, trends, data interpretation, narrative and recommendation creation, dashboard creation)- Ability to identify operational gaps and optimizations to maintain data integrity across platforms- Communication and organizational skills in dealing with both technical teams and business stakeholdersTool requirements- Snowflake or other SQL database- Experience with CDP- Email service provider (Salesforce Marketing Cloud)
- Media advertising platforms (Meta/Google)- Adobe software preferred (AEP, CJA) - Dashboard visualization tools preferred (Tableau/Domo)Hays Poland sp. z o.o. is an employment agency registered in a registry kept by Marshal of the Mazowieckie Voivodeship under the number 361.

Hays

Aplikuj